An offer in CPA and affiliate marketing is an advertiser’s campaign with a target action, payout, and traffic rules. A landing page is part of an offer, but it is not an offer by itself. Here, “offer” means a CPA campaign. A marketing offer for a customer and a job offer are different things. Updated … Read more
Archive: this article was published in 2011; networks, prices, and interfaces may have changed. The basic format is explained in What Is PPV Traffic?. When choosing an offer and then deciding whether to send traffic directly or use a landing page (in Russian), follow several rules: PPV demographics. In principle, you can make almost any … Read more
PPV means Pay Per View: traffic where you pay for impressions of a target page. In this post, I will write about a subject that is not new but is still hot: PPV traffic. In 2026, the toolbars and adware that carried this traffic back then are dead. The mechanics are not: you still buy … Read more
I wrote several posts about working with Facebook, now Meta Ads, and realized that I mostly write about the difficulties. I should also explain why it is worth working with Facebook: You can start advertising in a few hours, including ad approval time. Registration is simple, payment is by credit card or PayPal. What else … Read more